I have no experience with celluclay, so I don't know how wet it is. I usually use drywall plaster, and have not had any problems with it effecting a wood frame. I would emagine that a frame that has been treated with a clear coat, as most seem to be, would offer at least some waterproofing (???).
If I were really worried about it, I'd probably wrap the frame with plastic wrap/cling wrap type stuff. I'd continue on, leaving the wrap in place to protect the frame, until everything is done. Then, use a new blade to cut the plastic wrap right where the "ground" meets the frame.