Will you be brush painting, or airbrushing? Airbrushing artist acrylics is possible, and I have done a lot of it, but gave it up for brand-name model paints, as I believe they are far easier to work with.
I used primarily Liquitex Basics,and thinned it with Windex. It runs easier, and usually required more coats to cover. If you are brush painting, you may get away with buying the craft acrylics that come in the little bottles. They also take some experimenting with thinning, and can be difficult to paint without brush stokes showing.
I know where you are coming from; Testors paints at Hobby Lobby are $3.50 or more, so the expense adds up quickly, but it depends on what you want to accomplish. If it is a one-time build, and the finished work is just for your pleasure, experiment a little. If it is something you would like to show off, it will be a bigger challenge using the artist paints.
Also, if airbrushing artist acrylics, I highly recommend priming first, though I just use inexpensive rattle can primer, and if you are just looking at a single color basecoat, a rattle can of the color you want may work.