What Ed said, but how to measure a level line? Put the hull on a flat surface, a piece of glass is ideal. Make sure it's sitting level on both planes, ie no 'list'. Figure how far up the hull you want your line. Find a block of wood or something that is that height and place an X-acto blade on top. You could also use a pencil if it fits better. Slide the blade all around the hull at the waterline while holding the hull steady, scoring a level line all around.
This gives you a 'level' line, which isn't the same as a 'straight' line. The idea is to have a line that a water level would come up to.
There are special tools to do this, and I probably could have explained it better.
Fred
PS- your kit may already have a scribed line, in which case you can use that as a reference.