I agree with using proprietary products, but I've found that it depends on the brand. For example, I use Tamiya's proprietary acrylic thinner to thin Tamiya's acrylics. Through trial and error, I learned that I get my best results with their paint, using their thinner, especially brushing by hand. However, I learned an exception in this case, that I can use generic lacquer thinner to thin Tamiya acrylics for airbrushing.
But in the case of Testor enamels, I use generic mineral spirits to thin the paints, as well as to clean my brushes afterwards. Same goes with my dwindling stash of Model Master enamels.
For the water-based acrylics that I use-Andrea, Vallejo Model Color, craft store brands Apple Barrel, Americana, Folk Art-I use plain ol' tap water to thin them for hand-brushing, with a wet palette. For cleaning my brushes, I use water, and occasionally isopropryl, when there is any residue build-up on them.
I do not use Vallejo Model Air, because I have read many comments across forums from people who do, and they describe using a group of Vallejo adjuncts with Model Air. If they didn't use the Vallejo products, they got less-than-optimal results. I already have good paints for airbrushing, so I don't see the need to switch to a product that sounds like it causes more effort.
But as they used to say in car commercials, "Your mileage may vary."