Paint, light effects and judging

At Jaxcon today, an interesting discussion came up.
Seems there is a belief in some that Vallejo paints have a certain reflective quality about them and if a figure is painted using these (or a vehicle) that the "glow" or reflective quality under mercury or fluorescent lights (typicly used in convention centers, hotels, etc where these events are held) may make them stand out more to judges or make them more attractive. The phrase "they pop more" than pieces using the other paints was used by more than one person.

While possible I didn't seem to see this, but then again who knows, I tend to miss lay my car keys alot or sunglasses or reading glasses on my head so... but I couldn't see any significant difference if any.

Does anyone see any validity in this?
Does it make a difference?
Despite the obvious "judging tricks" i.e. tall pedastals, big bases, complementary base colors to enhance the subject, subject matter to draw attention etc. is this another judging trick? Real or otherwise a discovered aspect?
Does it matter to you?

Thanks,
Mike