I completely understand it works both ways. No doubt at all about that. But, I have noticed that the HobbyTowns that were here until recently never advertised - well, at least I never saw any advertisements from them, be it radio ads, newspaper ads, billboards, etc. Hobby Lobby, Michael's, AC Moore - they all advertise. And are still in business. Now, I realize that they aren't as specialized as a dedicated pure hobby shop would be, and they cater to a much broader market, but they advertise. I feel that if the HobbyTowns and mom-n-pop shops would advertise, the population that hasn't experienced modeling yet might just wanna come in and check out what they have to offer. Plus, the current modelers will know that they're in town and in business. How did I find out about Hayes Hobby House? They advertise! It's a 2.5 hour drive from my house, but I know where they are, and I buy from them when I visit them. If they didn't advertise, I would have never have heard about them. Now, I know the Internet has hurt the local hobby shops - no doubt. But I have yet to read on these forums anybody state that they would not visit a local hobby shop and buy from the Internet only. Most on here lament the demise of them. But, if modelers are the only ones frequenting the local shops, that's not enough business. Gotta get out and let everyone else know you're there. Word-of-mouth advertising helps, but it ain't enough to sustain a business. If I don't know that a local hobby shop exists, how am I gonna buy from them? I personally would much rather buy from a local shop than from the Internet, but my choices for doing that are getting very, very limited now. I love going to a local hobby shop and seeing the kits, the tools, the accessories, and smelling all the smells that go along with that. To me, it's much the same as going to a library (and who does that any more??). I love the smell and ambiance of a library or a good book store.
Whoops...sorry. I'll get off of my rant now. I like your points, Stik. Always good to get different viewpoints.
Devil Dawg
On The Bench: Tamiya 1/32nd Mitsubishi A6M5 Model 52 Zeke For Japanese Group Build
Build one at a time? Hah! That'll be the day!!